Screen to Table: Influencing the Craft of Cooking
As cooks and others from the restaurant industry leave traditional jobs to strike out on their own, what does it mean for the craft of cooking?
Food is an inherently sensual thing. Sure, it needs to look visually appealing, but that doesn't necessarily say that you are good at the craft of cooking. Does it taste good? Does it smell good? As social media becomes increasingly essential to growing a food business, how does that affect the people working in food every day and how they approach their craft?
In this episode, we're talking to 3 different people who work in food and the different ways they use social media – and how social media has affected their identities as food professionals.
Guests:
Chris Martin
Her website | Instagram | Reddit
Hanalei Souza
Her website | Instagram | Her book
Devan Rajkumar
His website | Instagram | TikTok | YouTube
Resources:
To read more about what we talked about in this episode:
$10,000 for one Instagram post? How food influencers can make or break restaurants
How to tell the difference between a journalist and a food influencer
Food Instagram: Identity, Influence & Negotiation by Emily J.H. Contois & Zenia Kish
The video clips in this episode come from: